We will analyse the heart rate and experience data to look for patterns and trends on the Northern Calder Valley route. Using the latest sophisticated analytics tools, we will look for ‘hotspots’ along the route, and understand the relationship between passenger heart rate and experiences through the Rail Life app.
The research will focus on better understanding Northern’s service , not understanding you as an individual. We take your privacy extremely seriously - your heart rate data and experience data will be analysed anonymously and any results will not be personally identifiable to you. Full details of how the data will be used will be provided before you give your consent to take part in the trial.